Emma Campbell - “Just Say It”
Photo by Jym Bubba Campbell , edited by Charlie Campbell
From Toronto, singer-songwriter Emma Campbell is back on the blog with “Just Say It,” a dreamy slice of indie folk that traverses hope and yearning.
“Just Say It” gets underway with the chill sounds of softly plucked acoustic guitar, setting a remarkably melancholic tone, perfect for a song about a relationship that isn’t going anywhere. Campbell’s vocal performance follows suit, delivering lyrical content that is bound to resonate amongst listeners who are familiar with heartache and frustration. The fact that her voice is authentically raw and believable is more than enough to drive this message home.
As we’ve likely said in our past coverage of Campbell, fans of Julian Baker and Phoebe Bridgers are going to eat this one right up. It has that divine sensation of nostalgic bliss that we so often find ourselves searching for in our stack of submissions. A sweet vocal harmony emerges to offer some width, entering the ears like marmalade. In the distance, glorious strings swell, with some barebones percussion providing a subtle pulse.
But the focal point here is Campbell’s voice, delivered to us in majestic layers, bringing “Just Say It” to a wondrous crescendo before ultimately retreating for an ending as intimate as the track’s onset. We’ve featured every tune that Campbell has sent our way– pressing the play button is all the justification you’ll need for that.